Wrapped Monthly Updates
Check this page regularly to stay up to date with the latest updates and new features.
October 2025
Gift option upselling
- NEW: Add upselling abilities by charging fees for gift options added to products and orders. Now available on ALL plans (Including the FREE plan [for a limited time only]). Connect a gift product, customize gift variants, charge fees, upsell gift options, and more.
Disable Gift Messaging
- NEW: Disable gift messaging for specific gift variants directly in the Shopify admin. Learn more
Checkout Gift Blocks
NEW: Gift block visibility helper notice
When some (but not all) cart items have visibility restrictions, a helpful notice now appears in your checkout gift block to guide customers. This text may be customized in the Translations section.
Example: One or more items in your cart are not eligible for gift wrapping.
NEW: Customizable action button labels
You can now customize the "Save" and "Remove" button labels for gift options, with full translation support for all languages.
NEW: Customizable validation messages
You can now customize the Required and Emoji validation messages for gift options, with full translation support for all languages. Find these fields under Gift options > Translations in Wrapped.
NEW: Enhanced error detection
Added error handling to checkout extensions to improve reliability and provide better feedback when issues occur, error reports are now tied to each individual store. This allows our team to help you more quickly when technical issues occur.
NEW: Shopify 2025-10 API migration
Upgraded checkout gift blocks to use Shopify's latest API version with performance optimizations for faster loading times, and the latest Shopify Polaris web components.
Storefront Gift Blocks:
NEW: Customizable action button labels
You can now customize the "Save" and "Remove" button labels for gift options, with full translation support for all languages.
NEW: Customizable validation messages
You can now customize the Required and Emoji validation messages for gift options, with full translation support for all languages. Find these fields under Gift options > Translations in Wrapped.
NEW: Gift block visibility helper notice
Storefront gift blocks for Gifting for Orders now display helpful notices when certain cart items have gift block visibility restrictions. This text may be customized in the Translations section.
Example: Some items in your cart will not be gift wrapped.
NEW: Customizable CSS variables
Developers may fine-tune gift block styling with CSS variables for letter spacing, max-width, and other design elements.
Onboarding & Experience:
NEW: Improved theme compatibility detection
Enhanced theme grouping logic now correctly identifies custom theme derivatives, ensuring more accurate setup and automations. This feature is specifically designed for stores using custom themes.
BUGFIX: Collapsible sections fix
Fixed an issue where gift messaging and gift block sections wouldn't expand properly when viewing the settings pages.
Dashboard & Admin:
NEW: Modernized insights page
The insights page now uses Shopify Polaris web components for a faster, more consistent interface.
NEW: Performance improvements
Optimized Theme library loading times for shops with many themes installed.
September 2025 Updates
Checkout Gift Blocks:
NEW: Gift Product image preview in checkout
Checkout gift blocks now display a preview image of the selected gift wrapping option, helping customers visualize their choice before completing their purchase.
NEW: Smart checkout gift display
Gift blocks in checkout now show a simple toggle when no variants are configured, or a full modal when customization options are available. No more unnecessary clicks for basic gift wrapping!
NEW: Delivery method messages for checkout gift blocks
When gift options aren't available for pickup or shipping orders in checkout, customers now see helpful explanations instead of options disappearing silently.
NEW: Improved checkout gift form validation
Required gift fields in checkout now show clear error messages, ensuring customers provide all necessary personalization details before completing their order.
NEW: Enhanced checkout gift block buttons
Gift block actions in checkout now feature improved loading states, clearer Save/Remove buttons with icons, and better visual hierarchy for a smoother experience.
Onboarding:
NEW: Enhanced onboarding experience for new and returning stores
Interactive setup guide that walks new merchants through gift option configuration step-by-step. The onboarding now dynamically adapts to your store's needs and includes progress tracking, making it easier than ever to get started with Wrapped.
- NEW: Improved experience in-app when connecting, disconnecting, and managing gift products.
- NEW: Added new feature and plan comparisons, simplified all plans and features.
Storefront Gift Blocks:
NEW: Improved Third-Party Cart Drawer Compatibility
Enhanced support for popular cart drawer apps including Rebuy, AMP Slide Cart, and others. Wrapped now automatically detects and adapts to your existing cart setup, preventing conflicts and ensuring gift options display properly regardless of your cart drawer configuration.
August 2025 Updates
- NEW: Simplified onboarding to help you get started even faster
- NEW: Adds first-class integration for popular third party cart drawers. Wrapped gift blocks will appear on these drawers without any further setup between apps. Available to all stores.
- Corner Cart
- Rebuy Personalization Engine
- UpCart—Cart Drawer Cart Upsell
- Contact our support team to add your cart drawer
July 2025 Updates
NEW: Adds ability to allow/disallow emoji characters and symbols in gift messaging fields.
Available for gift blocks using the new gifting experience only.
NEW: Adds new feature to make gift messaging fields required. Located under gift option settings.
Available for gift blocks using the new gifting experience only.
NEW: We've added full integration support for all new Shopify themes out of the box.
No coding required, and available to all stores:
- Atelier, Dwell, Fabric, Heritage, Horizon, Pitch, Ritual, Savor, Tinker, and Vessel
We are thrilled to release the all new gifting experience in Wrapped. A fully customizable gifting experience to match your store theme and branding perfectly.
- This new feature is available to all stores.
- Turn on in Wrapped gift options.
- Look for "Use new gifting experience" below each gift block settings.
- Customize colours, sizing, spacing, image styles, and more in the Shopify theme editor.
Prologue
Someone once said "You never update the Wrapped", and then they uninstalled.
We thought it would be useful to start sharing just how often Wrapped is updated.

Wrapped launched years ago, September 2021. Since then we've helped more than ten thousand stores offer gift options to their customers. Wrapped is constantly being updated to stay current with all of the Shopify platform APIs and on-going requirements.